Simpson Thacher is representing Cvent, Inc. (“Cvent”) in connection with its acquisition of Splash, an event marketing technology company. Splash’s easy-to-use platform empowers marketers to create on-brand, measurable, and repeatable event programs that drive pipeline and sales. Financial terms were not disclosed.
Cvent is a leading meetings, events and hospitality technology provider that delivers a comprehensive event marketing and management platform and offers a global marketplace where event professionals collaborate with venues to create engaging, impactful experiences.
The Simpson Thacher team includes William Allen, Malik Ladhani, Jared Wolfson and Yusef Ahmad (M&A); Sophie Staples, Ed Grais and Benjamin Bressler (Tax); Greg Grogan, Ashlie Lawton and Sara Mazurek (Executive Compensation and Employee Benefits); Lori Lesser (Intellectual Property) and Krista McManus (Real Estate).