The Firm is representing Blackstone in connection with its proposed acquisition of a majority ownership interest in Liftoff Mobile, Inc. The transaction is expected to close in early 2021 subject to customary closing conditions. Financial terms of the transaction were not disclosed.
Liftoff, a mobile app marketing platform, uses prediction intelligence to find engaged users at scale for mobile app marketers. Headquartered in Redwood City, Liftoff has a global presence with offices in New York, San Francisco, Seattle, Berlin, London, Paris, Singapore, Seoul and Tokyo.
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